Digital Engagement Specialist (Insurance)

[November 12, 2024 ]

Negotiable

Full Time

Responsibility

Summary
Responsible for managing online customer accounts, driving engagement, and acquiring new customers through digital marketing strategies. This role uses data-driven insights to optimize campaigns, improve customer retention, and enhance customer experience.

Responsibilities
- Implement digital marketing campaigns (SEO, SEM, social media, e-mail) to acquire and retain customers.
- Analyze customer data to identify trends and optimize engagement strategies.
- Develop engaging content across online platforms.
- Collaborate on campaign planning and monitor performance for continuous improvement.

Requirement

- Bachelor degree or equivalent education in Marketing and related areas.
- 3+ years of digital marketing experience.
- Proficient with CRM tools, data analysis, and online content creation.
- Strong communication skills, customer-focused, and adaptable to industry trends.

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